born in Israel, 1981
lives and works in Berlin and in Jerusalem

At the heart of the Printer in Loop installation stands a professional Epson printer for printing photographs, alongside an Apple computer - the essence of "the photography studio" in its contemporary incarnation. Software that was written especially for the project runs a continual series of actions and functions as a sort of "hidden hand" - it "types" a file of five letters into the Google Images search engine, "marks" one of the images in the first page of results and "sends" it to the printer. There it is printed on a paper roll that operates in a cycle, like a conveyor belt. Within a defined period of time, the paper roll is cut, pulled from the printer and hung on the museum wall. A new roll of paper is fed into the printer in its place. During the course of the exhibition, the walls will be covered with more and more random images produced from the
online search engine.

In this work, as in his other works, Baram investigates the impact of the Internet on the medium of photography and presents a very contemporary aspect of everyday use of readymade in the digital era. By exaggerating actions that millions of people throughout the world perform on a routine basis, Baram wonders about the developing role of the online search engine - not only as the most extensive pool of photographs and data today, but also one that converts the information into enormous economic value.

The work is sponsored
by D. H. Media Company, Ltd.